One of the most important tour operators for cruise ships has come to explore the potential for tourism in eight towns in Castellón.
The PortCastelló Foundtion and the the Provincial Council of Castellón are uniting in their efforts to promote the province as a destination for cruise ship passengers. So in collaboration with the Castellón Cruise Club, both institutions together have organized a tour for representatives of the tour operator Pérez and Cía, one of the most important in this companies in this specialised area and agents in Spain for numerous shipping companies such as Aida Cruises, Costa, Crystal Cruises, Fred Olsen or Viking Ocean. In fact they are shipping agents for more than 1,100 vessels per year.
The aim of this visit is for the representatives of the company to see at first hand the enormous potential for excursions that the province of Castellón has to offer for cruise ships docking at Castellón, so that more cruise ships will be attracted to stop at Castellón. It should be emphasised that the fruit of this close collaboration between all the groups that make up the Cruise Club of Castellón, together with the full support of the Port Authority, has been the commitment by nine cruise ship to visit the port in 2019.
It should be taken into account that cruise ship traffic represents a great opportunity for the market in Castellón, since the majority of visitors are from abroad, with high purchasing power, who travel during all the seasons of the year and who therefore provide much needed low season business.
One of the competitive advantages of the province of Castellón is as a cruise ship destination is the attractive and diverse offer for excursions that the interior of the province has to offer. For this reason this tour took in towns such as Benicàssim, Castellón, Vall d´Uixó, Morella, Peñíscola, Sant Mateu, Segorbe y Vilafamés. In each one of these places the most attractive features were explored as well as the the details of how excursions to these areas could be organised.